Chord Sofa in Motion

Introducing Chord – a modular sofa system. Chord draws on inspiration from the low lounge sofas of the 1970s, but with a modern approach to comfort and construction. To showcase the endless possibilities of the system, we turned to digital artist Robin Barnes to illustrate Chord in a unique setting. Our conversations with Robin brought us to the work of Arthur Erickson and references to his iconic west coast residential architecture can be found throughout this imagined environment. The interior styling combines classic design from multiple eras mixed with found objects and personal effects. Our goal was to illustrate how old and new can fit alongside each other and combine to create something wholly contemporary, just like Chord.

Video: Robin Barnes
Sound: Ellen Box, Mike Petford

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